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๐Ÿš€๐ŸŒ• ๐Œ๐จ๐จ๐ง๐๐ข๐žโ€™๐ฌ ๐Ž๐ฎ๐ญ-๐จ๐Ÿ-๐ญ๐ก๐ข๐ฌ-๐–๐จ๐ซ๐ฅ๐, OOH ๐€๐๐ฏ๐ž๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐  โ€“ ๐…๐ข๐ซ๐ฌ๐ญ ๐Œ๐จ๐ฏ๐ž๐ซ ๐จ๐Ÿ ๐ž๐ฑ๐ญ๐ซ๐š๐ญ๐ž๐ซ๐ซ๐ž๐ฌ๐ญ๐ซ๐ข๐š๐ฅ๐ฌโ€™๐Œ๐š๐ซ๐ค๐ž๐ญ! ๐Ÿ‘ฝโœจ



๐Œ๐จ๐จ๐ง๐๐ข๐žโ€™๐ฌ ๐Ž๐ฎ๐ญ-๐จ๐Ÿ-๐ญ๐ก๐ข๐ฌ-๐–๐จ๐ซ๐ฅ๐, ๐Ž๐Ž๐‡ ๐€๐๐ฏ๐ž๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐ 

Do you believe aliens are living among us? ๐Ÿ‘€ It might be true, but can you imagine an advertising campaign targeted at extraterrestrials? Sounds crazy, right? Well,ย MoonPieย just created the first campaign, advertising their moonpies directly to aliens! ๐Ÿ›ธ๐Ÿชย 


In the โ€œAlien Acquisitionโ€ campaign,ย MoonPieย andย Tombrasย launched OOH ads in UFO hotspots like Roswell, New Mexico, and Washington, D.C. aiming to engage extraterrestrial audiences.๐Ÿ“๐Ÿš€ They teamed up with alien experts,ย Sean Cahillย andย Holly Wood๐Ÿง‘โ€๐Ÿš€๐Ÿ”ญ , to understand their footprints and behaviours, then launched the ads with targeted messages in mathematical language to drive alien engagement ๐ŸŒŒ๐Ÿ“ก๐ŸŽฏย 


The result? Thank God! Thereโ€™s no engagement yet! So CPA is high! However, they have won a prestigious Wood Pencil award in the human world,ย D&ADย Awards! ๐Ÿ†โœจ


Follow us on LinkedIn for bunch of interesting Mar-Tech news: https://www.linkedin.com/company/board-click/?originalSubdomain=hkย 

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